Anthropic's Claude AI makes its Super Bowl commercial debut with a spot promising that the product will remain ad-free.

“There are many good places for advertising. A conversation with Claude is not one of them,” Anthropic wrote in a blog post. The company argued that including ads in AI conversations would be “incompatible” with what it wants Claude to be: “a genuinely helpful assistant for work and for deep thinking.”

OpenAI has revealed that it has begun experimenting with adverts in its ChatGPT AI chatbot. The company has issued a blog post announcing that it has commenced rolling out ads to certain logged-in users on Free and Go subscription tiers in the US.

Super Bowl LX tech ads from OpenAI, Anthropic, Google, and others show how AI companies are pushing toward mainstream adoption.

Daniela Amodei, president of Anthropic, unveiled the AI company's Super Bowl ad on "GMA" and spoke more about the industry.

The AI chatbots will all have Super Bowl ads, underscoring the tech's explosive growth, and the seemingly unkillable influence of live TV.

Google DeepMind CEO Demis Hassabis says Google doesn't have any current plans for ads in Gemini, as OpenAI moves toward ChatGPT advertising.

Which AI chatbots have ads? Comparing ChatGPT, Claude, Gemini, and more

Anthropic is once again drawing attention for taking subtle but pointed shots at OpenAI. This time, the move comes through a quiet, noticeable update in Claude’s homepage, where the

Anthropic has updated Claude’s homepage with an ad-free message that many see as a direct jab at ChatGPT and OpenAI, reigniting the rivalry between the two AI companies.