Several tech companies have AI elements or spots entirely made by artificial intelligence in the 2026 Super Bowl. It's a ...
In 2026, AI will reach maturity. It has now learnt how audiences behave, how it can predict performance, create creatives and optimize campaigns in real time. Advertising has changed into manual ...
AI is not a passing trend. We need to look at it as a structural shift in how we conceive and deliver advertising.
Microsoft's appearance in Super Bowl 60-showing off Copilot's capabilities in Excel-fell flat for adland creatives.
Airpost, which just announced $4.1 million in seed funding, creates video ads for brands using a blend of AI and ...
The IAB's new framework aims to standardize when AI in ads should be disclosed, but a lot is still left up to interpretation.
From the first AI-generated Big Game ad courtesy of Svedka to Anthropic's beef with OpenAI, here are the biggest ads from ...
Interesting Engineering on MSN
AI takes over Super Bowl ads as tech firms spend millions to dominate the Big Game
Artificial intelligence (AI) emerged as one of the dominant themes at this year’s Super ...
Andromeda and GEM now determine how ads are selected, ranked, and sequenced across Meta. Here’s what changed and what drives ...
Super Bowl LX tech ads from OpenAI, Anthropic, Google, and others show how AI companies are pushing toward mainstream ...
Sky Media and creative data provider DAIVID have launched a new AI-powered creative advertising toolkit designed to help ...
Anthropic skewered OpenAI in its Super Bowl ad. OpenAI chose a more earnest route in its own ad.
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