Add Yahoo as a preferred source to see more of our stories on Google. A new Axe body spray commercial is asking consumers to "find their magic," but there's plenty of magic in the commercial itself.

Get the five stories that will challenge you to rethink the world by signing up for MicCheck Daily. The nostalgic AXE scent that wafted through middle school hallways has stayed the same. But the way ...

This summer you can live like you’re in an Axe commercial when the brand sponsors a Hamptons nightclub for the entire summer. Will ladies be as irresistibly attracted to the club as they are to dudes ...

Add Yahoo as a preferred source to see more of our stories on Google. The nostalgic AXE scent that wafted through middle school hallways has stayed the same. But the way the brand is advertising to ...

A new Axe body spray commercial is asking consumers to "find their magic," but there's plenty of magic in the commercial itself. Dumping the machismo vibe that dominated earlier Axe commercials, the ...