Sportswear manufacturer Adidas is putting its deal with Ye, the rapper formerly known as Kanye West, under review only a few days after he made several “White Lives Matter” statements in public and on ...

Calling its years-long Yeezy partnership “one of the most successful collaborations in our industry’s history,” Adidas nevertheless said it’s reconsidering its deal with Kanye West, also known as Ye.

Kanye West’s partnership with sportswear manufacturer Adidas is "under review," the company said Thursday and the star is not happy about the decision. In a profanity-laced Instagram post, West ...

A turn of events. Adidas has announced a change in its relationship with Kanye West. The sportswear brand released a statement on Thursday, October 6, revealing that its partnership with the Chicago ...

Ye may have thought he had the upper hand in his partnership with Adidas. But after severing ties with the controversial rapper in 2022 over his controversial behavior, it looks like the German ...

Adidas is weighing the possibility of a write-off for the outstanding Yeezy inventory that the sportswear company still has. The company said Wednesday a write-off of those products, which it created ...

It looks as if Adidas has had a change of heart. The global athleisure brand is resuming it’s partnership with a once-exiled Kanye West to sell over $1.3 billion worth of Yeezy products sitting in ...

The German sportswear giant, which has distributed the line, is the latest company to end its ties with the artist after offensive and controversial interviews. By Georg Szalai Global Business Editor ...

View “#resale trends” posted on instagram >>> Sneaker culture continues to lead fashion, and 2022 was a landmark year defined by iconic releases, frenzied resale markets, and highly coveted models ...

Adidas' relationship with Kanye West may be coming to an end. Days after the "Famous" rapper's controversial Paris Fashion Week show for Yeezy Season 9, the retailing giant released a statement ...

Kanye West might get his wish soon. The mercurial rapper-designer has been straining against his partnerships with Adidas and Gap for the better part of a year (longer, if you include the last time he ...