Gen Zers, born between 1997 and 2012, came into a fast-changing and sometimes uncertain world, but as they have reached adulthood this decade, they’ve made one thing clear: they don’t want to be stuck ...

Gen Z is particularly fond of pickles, while other consumers focus on health benefits. Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv ...