During the Summer Olympics, iSpot went for gold – and won. The alternate measurement provider bested more than 50 companies NBCUniversal was trialing as a currency alternative to Nielsen. The testing ...
What I heard from industry leaders when discussing video measurement and alternative currency: We have a long way to go. In March of this year, I traveled to Scottsdale, Arizona in search of ...
Technology has benefited a number of industries over the years, but with the recent popularity in Blockchain and the multitude of different cryptocurrencies, many have begun looking into how ...