The Army has delisted its advertising campaign titled "The Calling" on YouTube, making it harder to find the videos on the platform. The 2021 effort to court potential applicants from LGBTQ+ and other ...
The US Army is experimenting with an unfiltered approach to a yearslong recruiting slump: letting TikTok influencers sell ...
A frame from the U.S. Army 4th Psychological Operations Group's new recruiting video, "Ghosts in the Machine 2," released on May 2, 2024. (U.S. Army via AP) FORT LIBERTY, N.C. — The video is ...
The U.S. Army has increasingly turned to social media and influencers for recruitment — a strategy that has drawn both attention and criticism, according to The Guardian. Kelly posted two partnered ...
When engineering student Adam Alamin walked into a job recruitment fair in 2021, he never expected it would open a door that would land him an opportunity he had long dreamed of. Alamin, now an ...
Fort Liberty, N.C. — The video is unsettling, with haunting images of faceless people, fire and soldiers. The voiceover is a cascade of recognizable historical voices as the screen pulses cryptic ...
You’re an Army Psychological Operations officer. Faced with a recruiting challenge, you’ve been given the unenviable task to package and market a military specialty that is based on an abstract ...