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When the mobile game “Pokémon GO” made a splash in 2016, global audiences got their first taste of just how engaging augmented reality experiences could be — and brands took notice. Augmented reality, ...
TikTok has launched a new augmented reality effects creation feature with a new set of video effects, allowing all users to create their own effects and mini-games while watching the feed and without ...
DUBAI, United Arab Emirates--(BUSINESS WIRE)--Banuba, a leading provider of augmented reality (AR) solutions, is proud to announce its partnership with Street Art for Mankind (SAM), a non-profit ...
A new publication DOI 10.29026/oes.2026.250031, discusses an integrated metasurface-freeform system enabled multi-focal ...
Apple AR glasses are reportedly holding in the prototype stage. Apple’s much-rumored AR glasses reportedly suffered a setback and might not be out as soon thought. The wearable augmented-reality ...
Virtual and augmented reality are technologies most often associated with gaming. But more recently, they've been used in the realm of marketing to transform the consumer experience in new and ...
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