McDonald’s is losing its lowest-income customers — and it’s not hard to see why

Visits from low- and middle-income diners are down sharply as menu prices soar 40% since 2019 — and rival chains court the value-hungry crowd.
Axios on MSN

Why McDonald's is eating part of the cost of your $5 value meal

McDonald's says it is footing part of the bill for its new Extra Value Meals to win back cash-strapped diners — a rare move that exposes how fragile the low-income consumer has become. Why it matters: Traffic from lower-income customers fell roughly 8% in the third quarter,

How popular was the return of McDonald's Snack Wraps?

The McDonald’s Snack Wrap was the "most popular new chicken product launch in the U.S. in recent history," the fast-food giant touted in a third-quarter earnings call on Wednesday, Nov. 5.

McDonald’s Is Rounding Totals Up or Down Due to Nationwide Penny Shortage

Expect to pay a little bit more or less during your next McDonald's visit due to the ongoing penny shortage. Here's what customers should know.

McDonald’s adding 2 new items to its menu

McDonald’s has added a new specialty beverage and a “mild-meets-wild” sauce. Fans of the fast-food giant can try the new limited edition Buffalo Ranch Sauce and the CHIPS AHOY! Frappe, according to a news release.

McDonald's rounding cash transactions as some locations run short of pennies

Some McDonald's locations in certain parts of the U.S. have run short of pennies and have begun rounding cash transactions up or down to the nearest five cents when customers don't have exact change, the company told USA Today.
Cheapism on MSN

McDonald’s Drops 2 New Extra Value Meals — and Don’t Worry, One of Them Is for Breakfast

Here’s everything you need to know about McDonald’s two brand new additions to the Extra Value Menu, including a breakfast favorite.

McDonald's Adds 2 New Extra Value Meals, Including a Breakfast Favorite

Here’s everything you need to know about McDonald’s two brand new additions to the Extra Value Menu, including a breakfast favorite.

McDonald’s burger believed to be the world’s oldest Quarter Pounder turns 30: ‘It’s no longer food’

What’s believed to be the world’s oldest McDonald’s Quarter Pounder is about to celebrate a milestone birthday. Casey Dean and Eduards Nits purchased the Quarter Pounder — since dubbed the “Senior Burger ” by its keepers — from a Golden Arches location in Australia back in 1995, and this November, the old burger turns 30.

McDonald’s U.S. Sales Rise. Why the Burger Giant’s Stock Is Slipping After Earnings.

McDonald’s is set to post third-quarter earnings on Wednesday before the market opens. For the three months ended in September, Wall Street analysts polled by FactSet expect the fast-food chain to post $3.33 in earnings per share on $7.08 billion in sales. Earnings are expected to rise 10 cents from a year ago, while sales are expected to grow 3%.
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