Every night, for many years, I prayed that Douglas P. was OK. I’d look at the bracelet that I never removed from my wrist, and consider the date that appeared on it. Along with the name. Every day ...

Founder and President of Ideas That Evoke, an influencer and social media agency focused on the beauty, lifestyle and luxury markets. Public relations has always been an elusive industry that many ...

The function of public relations is to bring about an adjustment or understanding between the organisation concerned and those segments of society or 'publics' with which maladjustments, arising from ...

Public relations describes the various methods a company uses to disseminate messages about its products, services, or overall image to its customers, employees, stockholders, suppliers, or other ...

"We are governed, our minds are moulded, our tastes formed… largely by men we have never heard of." This is how Edward Bernays, often called the father of public relations, described the power of ...

Ever wonder what happens before a celebrity, organization, or public figure releases a message to the public? Or how iconic brands connect with certain groups of people? The short answer is that they ...