Add Yahoo as a preferred source to see more of our stories on Google. Converse took a simple vulcanized canvas shoe and turned it into a fashion and pop culture phenomenon. Originally designed for the ...

Converse’s reentry into the performance basketball market started with its initial debut in the space. In 1917. More than 100 years ago, the Massachusetts-based brand offered up the Non-Skid sneaker, ...

Imagine a basketball game played in 1917. Scrawny players wear a uniform consisting of a sad-looking tank-top and...a belt? A belt! Necessary to keep up those shorts—made out of canvas, of course, as ...

The redesigned mark, which is currently on the Converse website and has been in some marketing materials, owes a ton to the brand’s history, using elements of older logos in making a new, yet quite ...

As the Thunder star chases NBA history, his signature sneaker line introduces a battle-ready, army-inspired colorway ...