At any distance, this city-centric bicycle looks fantastic. I love the dark gray finish and the shape of the frame, which consists almost entirely of straight, angular lines. It's an undeniable head ...

Electric-bike maker Cowboy has released a new iteration of its bike, the Cowboy 3. It’s a relatively small update that should make the experience better for newcomers. The first orders will be ...

Cowboy is better known for its sleek electric bikes that you can see in many major cities across Europe. And if you look at the persons riding those Cowboy bikes, most of the time, you’ll see a young ...

Yep, it’s a Belgian company that makes electric bikes. The version I tested over the last month or so is the bike’s second iteration, but was still an engineering model. Despite this, I didn’t come ...

Electric-bike maker Cowboy recently let me spend a couple of weeks with one of their e-bikes. It’s a well-designed e-bike that makes biking effortless, even if you’re going uphill. Cowboy is a ...

Commuting to work by bicycle is a great way to save money otherwise spent on fuel costs and inner city congestion charges, and be kinder to the environment while you're at it. But you don't really ...

Which e-bike company has an American name, is based in Belgium, and just unveiled a Dutch-inspired e-bike? If you guessed Cowboy, then, well that’s not really all that impressive because it was in the ...

21st century cowboys aren’t riding around on horses. They’ve found ebikes instead. At least, that seems to be the hope of Belgian startup Cowboy, which is building a unique style of smart electronic ...

When premium e-bike maker Cowboy introduced its Adaptive Power update earlier this year, Engadget’s Mat Smith wondered when a new model would arrive. We have the answer today as the company announced ...

is a deputy editor and Verge co-founder with a passion for human-centric cities, e-bikes, and life as a digital nomad. He’s been a tech journalist for 20 years. Brussels-based electric bike maker ...

There is a little acknowledged formula that almost every health procrastinator has quietly experienced. It goes something like this: Bikes + hills + peer pressure from onlookers = killing yourself ...

If you buy something from a Verge link, Vox Media may earn a commission. See our ethics statement. is a deputy editor and Verge co-founder with a passion for human-centric cities, e-bikes, and life as ...