The longer it takes to get to the answers, the greater the likelihood of a biased answer. Instead of Insights influencing ...

Before recommendation engines told us what to want, people developed authentic preferences through trial and error—and ...

Decision making is ubiquitous and important. Those who write about it often focus on the big, strategic decisions, saying that if your long-term goal is clear in your mind, the rest follows. My ...

These words, from Nelson Mandela, speak volumes about the difficulties we face in the often-fraught process of decision-making. A decision is essentially a choice. Whether that choice involves major, ...