A "menacing" Disney advert featuring a severed body has been banned by the advertising regulator, which said it was likely to frighten and cause distress to children. The Advertising Standards ...

It may be Halloween, but Disney Advertising has nothing to be afraid of: The media giant’s advertising arm reports it is set to surpass its total ad sales for holiday 2023, with this year's Disney+ ...

Created with AI assistance. Quality assured by Metro editors. The race to be the best Christmas advert for 2025 is well underway now, with Disney being the latest brand to offer sentimental festive ...

Disney Advertising reported a record level of upfront commitments, with particular strength in sports and streaming, as the 2024-25 posted a 5% year-over-year gain in revenue and volume. The news ...

Disney is betting it can woo buyers with programmatic and measurement. At CES in Las Vegas on Wednesday, Disney announced the availability of combined Disney+ and Hulu ad campaigns for brands in the ...

Disney is launching AI-generated TV ads in July. A new tool generates scripts, music, and video to streamline ad creation.

Squeaky Clean The Disney Advertising Sales group just launched its own data clean room, with assists from the first-party data service providers Snowflake, Habu and InfoSum. It’s no coincidence that ...

Add Yahoo as a preferred source to see more of our stories on Google. A still from a Disney-inspired advert for Alzheimer's Research UK. We're big Disney fans here at Creative Bloq, but we have to ...

In the first expansion of the Disney Real-Time Ad Exchange, the media company is rolling out a more advanced offering for streaming advertisers featuring tech platforms run by Google and The Trade ...

Disney‘s prowess as an entertainment powerhouse is undisputed. Aaron LaBerge, chief technology officer of the Disney Media & Entertainment Distribution (DMED) division, argues that the company also ...