For many businesses becoming a cult brand is a coveted milestone as it is the first step towards brand longevity and long-term customer loyalty. Reaching cult status is a testament to a brand’s ...
Save articles for future reference. “In a position like mine, you have to make sure you are fit,” she says. Ms de Corti also describes herself as a very disciplined person “not so much by training, ...
Barb de Corti, founder of environmental cleaning products business ENJO, continues to shine in the SmartCompany top female entrepreneur listings. Since launching in 1994, de Corti has steered ENJO to ...
ENJO founder Barb de Corti with Damian Pike, who will head up the cleaning products supplier's US division. Environmentally friendly cleaning products supplier ENJO has teamed with Perth-based ...
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