Whether your event management is focused on conferences and trade shows, music and sporting events, or anything else, all events have something in common; a drive to engage and entertain their ...

With events are currently on pause across the globe as a result of the COVID-19 pandemic, it’s an excellent time to study the strategies and tactics of some of the most successful B2B event marketers ...

Digital events have taken precedent in modern B2B marketing, with many organizations turning to virtual platforms to engage their prospects, buyers and partners. Social distancing and the pandemic ...

Is your event marketing strategy based on informed decisions? Is it in tune with current trends and forecasts? Tune into some recent stats reported recently by industry influencers to align your ...

Standing room only: That’s what you want to achieve with your upcoming event. You’ve built up such a big surge of anticipation that there’s more demand than capacity. Event management and ticketing ...

Nearly half (49%) of CMOs say B2B events are now more critical than pre-pandemic, according to Forrester. And they will remain critical. In today's rapidly evolving business landscape, our ability to ...

As companies navigate both a return to physical events and a continuation of virtual events, RainFocus has raised $60 million to build out its events marketing platform. As companies continue ...

Here’s how your brand can plan and create successful experiential marketing events and how these events can significantly boost your ROI. Defining experiential marketing events Why experiential ...