Partisan and ideological divides in the U.S. and elsewhere seem to deepen on a daily basis. What can be done about it? It turns out, a beer ad may actually have an answer. This suggestion isn’t as ...
The beer maker reported its second-quarter and first-half earnings today. While organic revenue was up, volumes continued to decline. Heineken is dealing with lower alcohol consumption among the ...
You'd have some fizz too if you appeared in a blockbuster summer film. The company strengthened its association with a top motorsports franchise. As part of the collaboration between brewer and movie, ...
Heineken’s chief executive says the company has learned lessons from the social media controversy around a campaign for rival beer Bud Light — but still believes businesses should stand up for their ...
Heineken teamed up with streetwear retailer Bodega to launch The Boring Phone, a limited-edition “dumb phone” with no internet access, according to information shared with Marketing Dive. The focus of ...
Heineken has announced its departure from Russia following the sale of its business in the country for a symbolic €1 ($1). The Dutch beer maker said in a statement Friday that it had received the ...
Subscribe to Just Drinks for unbiased coverage of the global drinks industry, offering insights into the corporate strategies of beverage manufacturers and brands worldwide.
Amsterdam-based global beer brand Heineken has long positioned itself as a premium beer. Part of that positioning is having a Star Quality program which trains bartenders to perfectly pour a draft ...
Results that may be inaccessible to you are currently showing.
Hide inaccessible results