CLEARWATER, Fla. (AP) -- In a sprawling studio, Kevin Harrington is watching a TV pitchman put a shapely model through her paces on a new exercise contraption soon to be featured in a half-hour ...

The “direct response” industry – which includes infomercials, home shopping channels and direct-response radio and Internet ads – reports $100 billion in U.S. sales. In 2008, ad spending overall fell ...

KAI RYSSDAL: In every rescession there are businesses that defy the economic trendline. Today on our series, “The Upside,” another industry that’s doing better than most. It’ll probably be no end of ...

Riding on the success of the first Gymkhana Practice video that grabbed the attention of over 20 million viewers worldwide, the Gymkhana TWO video takes infomercials to the next level. Unlike other ...

MICHAEL JACKSON was not the only famous 50-year-old to meet an untimely death in the past few days. On June 28th it was reported that Billy Mays, America's “infomercial king”, had gone to meet the ...

The TV pitchman Billie Mays is dead, of a heart attack last month, but his pitch goes on. For Mighty Putty. For the Awesome Auger. For Jupiter Jack, a wireless speakerphone. Even from the grave, ...

We have all seen them: Those late at night half-hour infomercials that try to sell us on crappy products, seemingly invented by some dude with lice and a mullet in his garage while he was ...

If this was yesterday, I would almost certainly think that this was an April Fool’s joke, but alas….it is not. Greg Gumbel is suing a company called Encore because they used his likeness in ...

Kevin Trudeau was sentenced Monday to 10 years in prison for deceiving consumers through his late-night infomercials. In sentencing Trudeau, a federal judge called him "deceitful to the very core." ...

CLEARWATER, Fla.CLEARWATER, Fla. — In a sprawling studio, Kevin Harrington is watching a TV pitchman put a shapely model through her paces on a new exercise contraption soon to be featured in a ...