At CES, the consumer tech industry’s big tech show, L’Oréal unveiled two new digital products designed to help with a traditionally analog task: applying makeup. A tool called Hapta is designed to let ...

This is a handy little product to set your brows and add a tint of colour. It’s great for using over a liner but you need some skill to use this alone. L'Oreal Brow Artist Genius Kit (€15.29 Boots) If ...

The device is the first at-home electronic eyebrow makeup applicator that provides users with customized brow looks in seconds (Picture: L’Oréal) If you find that doing your brows is a hit-or-miss ...

The L'oréal Paris ambassador tells PEOPLE that her go-to eyebrow product isn't actually an eyebrow product Catherine Santino is a Style Writer-Reporter at PEOPLE. She began as a contributor for PEOPLE ...

Beauty tech has taken off over the past few years, with AI now able to help choose which lipstick best suits your complexion, and hairdryers featuring intelligent temperature controls. Now, L'Oréal ...

No matter how much time and effort we put into hair and makeup — everything falls apart if our brows aren't looking their best. TODAY Style is here to help. We asked celebrity brow experts and makeup ...

Britta is the former Deputy Editor of Pocket-lint and has covered the consumer technology industry since 2012. Her specialties include smartphones, smart home, speakers, and wearables. L’Oréal often ...