A brand name should evoke positive emotions, be culturally sensitive, and be easily memorable. A logo serves as the primary visual representation of a brand. It’s more than just aesthetics; it ...
The line caught the attention of an L.A. showroom, bringing in $250,000 in sales, and then Neiman Marcus and Barneys Co-Op ...
With a slowing venture capital (VC) market and potentially less money for disruptive startups, those looking to attract capital need a strong brand now more than ever. A strong brand starts with its ...
When we first started Little Spoon, our mission was clear: Make fresh, healthy food accessible at every age and stage of early childhood. But we quickly realized checking the proverbial boxes alone ...
Making a good first impression with potential customers is critical for any business, and your brand name has a lot to do with that. Still, choosing a name can be an underappreciated aspect of ...
Modern business is about far more than just selling great products. For sustained financial success, stronger customer loyalty, and trust (not to mention employee retention), brands need to act, ...
Most consumers would choose brand-name beverages over generic or store-brand beverages, according to the September 2023 Consumer Food Insights Report. The report further indicates that consumers make ...