LOS ANGELES (CBSLA.com) — Imagine the possibilities. That's the message Mattel is conveying to young girls in a clip that was posted to YouTube and has gone viral. In the clip, several scenarios are ...

I gave it a try. Neither Barbie nor Ken played a meaningful role in my childhood, but the Barbie movie got such glowing reviews I thought it culturally imperative to check it out. My 24-year-old son ...

Who says dolls are only for girls? In what may be a first for Mattel (MAT), a recent advertisement for a limited edition Barbie features a little boy. "Moschino Barbie," outfitted in the fashion ...

Mattel is aiming to empower young girls to pursue their dreams in their latest advertisement for Barbie, with some adorable young actresses portraying the dreamers. The video appears on their YouTube ...

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) has promoted Steve Totzke to President and Chief Commercial Officer of the Company, it was announced today by Mattel Chairman and Chief ...

Mattel's "Barbie" movie broke box office expectations, grossing $155 million in its opening weekend. While containing social themes and commentary, some viewers couldn't help but feel the film was ...

Climate activists trolled Mattel and Barbie this week by creating a fake Mattel corporate website, as well as a fake press release claiming the company plans to stop using plastic to create its toys.

Steve Totzke has been elevated to president and chief commercial officer at Mattel. “Steve has played an integral role in creating Mattel’s current momentum, strong results and best-in-class ...

Oh, and that wink at the end? Adorb-city. He's about to be a heart breaker when he grows up, don't you think? The commercial in and of itself is charmingly campy, a perfect blend of both iconic brands ...