McDonald’s Corporation MCD is leaning into a bold and emotionally resonant marketing strategy to counteract declining traffic and macroeconomic pressure across key consumer segments. In the first ...
I mean, technically they’re free to anyone who places an order using the McDonald’s app. You just have to place an order of at least $1.00. But the part about having to use the app is pretty important ...
McDonald’s U.S. operators will start contributing to a new digital marketing fund in 2025 as the burger giant looks to bolster its e-commerce business, according to CNBC. CNBC found the information ...
A particular pattern has emerged in McDonald’s overseas social-media marketing, and it isn’t likely to sit well with health activists. According to a new study analyzing its Instagram posts in various ...
Yesterday (Jan. 27), McDonald's announced that its chief marketing officer (CMO), Tariq Hassan, resigned. The fast food giant's USA president, Joe Erlinger, posted a message on the company's site ...
Lots of brands talk about planting themselves in pop culture. But few have pulled it off like McDonald’s. The fast food giant is clobbering its competition thanks to a series of marketing-fueled ...
The launch event for Sincerely Yours, a skincare brand started by YouTubers Jordan Matter and his 15-year-old daughter, Salish, offers lessons on Gen Alpha marketing tactics. On a Tuesday morning in ...