Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of ...

Google isn’t planning to take a cut of purchases made through its Gemini AI chatbot and search results. Instead, it plans to ...

Google Ads has introduced account-level placement exclusions, allowing advertisers to block unwanted inventory from a single, ...

Over the weekend, Google released a tiny memo on its Ad & Commerce Blog, announcing a new type of sponsored content marketers ...

Google is testing a new optimization insights layer or recommendation interface for Google Ads. This has three columns named (1) build a foundation, (2) drive performance and (3) expand and grow.

Google Ads quietly rolls out a powerful new AI model that is better able to catch policy violations and malicious activity.

A few weeks ago, Google launched a new ad layout with the large "Sponsored results" label that groups numerous ads under that one label, and then sticks a "Hide sponsored results" button after you ...