The golf ball aisle at your local shop likely has myriad options from which to choose. Boxes lined up in neat rows, flashy logos promising distance, feel, control and tour-level performance. For the ...

WHAT YOU NEED TO KNOW: Vice, the direct-to-consumer golf brand that has prided itself on offering an array of golf ball technology options at discounted prices, brings its fourth and least expensive ...

The U in the U-Series ball line recently introduced by Maxfli stands for urethane. And the striking thing about this offering is the way the ball maker utilizes premium urethane covers in all four ...

Earlier this week, I had the opportunity to chat with Thomas Pagel, the USGA’s Chief Governance Officer, about the impending golf ball rollback the governing bodies are asking golfers of all skill ...

To understand how far golf equipment has come, it’s important to go back and look at where we started. No, this isn’t a nostalgic look back at featheries and gutties, but rather at the juncture in our ...

Years ago, it was all so simple. If you wanted your own bowling ball, you just went to the store and purchased a black hard rubber ball and had three holes put in the thing, and you were ready to go.