Another trip to the moon! The Omega × Swatch Speedmaster MoonSwatch 1965 is the latest MoonSwatch collaboration between these two iconic brands — and the good news is that it’s a non-limited edition ...

In 1962, Walter Schirra was the first astronaut to wear an Omega chronograph watch in space during the Mercury-Atlas 8 mission. The company’s watches were also worn during the first spacewalks, but ...

The success of the Omega x Swatch MoonSwatch is undeniable. Its release in March 2022 led to a mass frenzy of people trying to buy the inexpensive hybrid watch. New releases of the chronograph ...

A collaboration in the high-end watch world that no one saw coming, has the industry and “watch-heads” in a frenzy. After teasing it via social media for a week and taking out full page newspaper ads, ...

Astrology-themed merchandise may be a hot commodity in the shopping market, but Omega and Swatch’s MoonSwatch collaboration caused actual retail chaos. First released last weekend, the 11-piece ...

If you’ve been wondering about what’s happening next with the OMEGA X Swatch MoonSwatch collaboration, look no further. Swatch has just teased an upcoming Snoopy collaboration on its Instagram, and I ...

Update 3/7/23: The new Mission to Moonshine Gold MoonSwatch uses its titular material like a garnish. The new watch is a version of the Mission to the Moon—the standard black MoonSwatch—with a seconds ...

Omega and Swatch have announced a partnership to produce a small collection of hybrid timepieces that incorporate the luxury of Omega with the more casual "street brand" of Swatch. These new watches, ...

It started in Australia. Three hours before opening, the 376-square-foot Sydney Swatch store reported a crowd of 5,000 people outside. They all wanted to buy a $260 Swatch-ified timepiece that looked ...

Following the success of last year’s seismic OMEGA x Swatch MoonSwatch collaboration, the duo has returned with a new model to satisfy watch heads’ cravings. Teasing the launch over the weekend on ...

It was absolute pandemonium at global Swatch stores over the weekend as the collaborative MoonSwatch with OMEGA was released. Fans of the Speedmaster Moonwatch along with resellers camped in record ...