Dayton, Ohio-based data-warehousing giant Teradata Corp. plans to sell its Marketing Applications unit, which previously was known as Aprimo, the fast-growing Indianapolis-based marketing software ...

The venture capital business can work in strange ways. Take for instance <a href="http://www.channelregister.co.uk/2010/12/22/teradata_buys_aprimo/">today's news</a ...

Dayton, Ohio-based Teradata Corp., which acquired Indianapolis-based Aprimo Inc. in 2010 for $525 million, said it agreed to sell that business unit to a private equity firm for $90 million. Aprimo, ...

Chicago-based Aprimo is getting new life under an old name — and refocusing on its mission to "help CMOs be smarter marketers and raise their value inside their organizations." That's the word from ...

After the acquisition, the combined companies now have over 500 customers utilizing marketing software, Aprimo, which will remain headquartered in Indianapolis, will maintain its open strategy as will ...

Teradata has signed a definitive agreement to acquire Aprimo, a provider of cloud-based integrated marketing software for approximately $525 million. The transaction is expected to close later this ...

BANGALORE (Reuters) - Enterprise data warehousing company Teradata Corp agreed to buy privately held Aprimo for $525 million to expand into cloud software services, as it gears to meet challenges from ...

Teradata is planning to buy integrated marketing software vendor Aprimo for $525 million, the company announced Wednesday. The transaction is expected to close in the first quarter of next year.