NEW YORK (AP) — It took eight years, 450 product sketches, 6,000 consumer tests and hundreds of millions of dollars for Procter & Gamble to create something that it hopes will be destroyed in the wash ...

Laundry Detergent Saves Money and Energy While Providing Deep Cleaning; Innovative Marketing Campaign Supports Launch For the first time, Procter & Gamble (NYSE:PG) has specifically formulated a ...

Consumer Reports has no financial relationship with advertisers on this site. Dirty laundry is big business: Sales of detergents tallied about $7 billion last year. Detergents come and go, but Tide ...

GREENSBORO, N.C. — When it comes to laundry, people are particular! But did you know that some manufacturers tweak their laundry detergent formulas as often as every year—and some several times a year ...

YONKERS, NY – In Consumer Reports’ latest tests of laundry detergents, products from Tide and Wisk claimed the top two spots in Ratings of almost 80 conventional and high-efficiency detergents.

Approximately every 10 days, I remove items from the hamper in my bathroom, take them downstairs to the laundry room, and allow the washer to fill with water as I place Tide detergent and Clorox in ...