#ChewTunes is a new interactive musical experience that lets fans create an original beat with limited edition TRIDENT Gum Chew Tunes packs EAST HANOVER, N.J., July 16, 2020 /PRNewswire/ -- Sometimes ...

TriDifferent, a new creative platform for Trident Gum, sees Gen Z as its target audience. The brand is positioned as a way to defy sameness. It also marks Trident’s first campaign since joining ...

Gum-chewing consumers with wearable devices have a new advertising-based incentive to allow their wearables to share the data tracked while being worn. A new campaign from Trident, of gum fame, with ...

Trident has pledged $1.5 million to expand the Smiles Across America (SAA) program to improve the oral health of Milwaukee children. The Oral Health America program, led in conjunction with Trident ...

Multinational company Mondelēz is employing an innovative solution to market its Trident brand of chewing gum in Brazil. The campaign, which uses battery-powered beacons based on the Bluetooth Low ...

East Hanover, N.J. - Trident is making a $200,000 donation to the Trae Young Family Foundation (TYFF) with the goal of highlighting the importance of mental health for all people. New Trident packs ...

PARSIPPANY, NJ. - December 4, 2008 - Trident(R), a Cadbury sugarless gum brand, will donate $1.5 million to Smiles Across America (SAA), the signature program from Oral Health America that provides ...

A Queens man says he got a kick in the teeth from Trident Xtra Care gum because it failed to live up to its promise to strengthen and restore his teeth, according to a new lawsuit. Joshua Hirsch filed ...

And we’re not sure Trident fully grasped the sarcasm of this comment, judging by their response: How about we take this to the next level? Our newsletter is like a refreshing cocktail (or mocktail) of ...

A Queens man is suing a major gum maker for trying to con the public into believing that Trident Xtra Care works better than a trip to the dentist. In a lawsuit filed in Queens Supreme Court, Joshua ...

May 19 (Reuters) - A federal judge in Illinois has dismissed a lawsuit accusing Mondelez International Inc MDLZ.O of deceiving consumers into believing its Trident "Original Flavor" gum contained real ...