Lead by a 30 second TV ad produced by Aardman Animations, the campaign, created by Driven, will see Vimtoad encourage shoppers to try something different to their usual soft drink. Voiced by stand up ...

Vimto is overhauling the brand’s packaging and embarking on its biggest-ever marketing campaign. Having previously directly targeted teens, Vimto is now hoping to appeal to their mums with new ...

The Vimtoad is described as ‘a cheeky Northern toad’ and will feature in campaign work created by consultancy Driven, which will launch next month. The new packaging has been designed by Springetts.

Vimto is set to launch a new teen-focused brand extension and to promote it has shifted its TV budget to online for the first time with a 'significant' investment in Snapchat. To launch the Vimto ...