Scripting isn't always the best way to create a video, but if you're working as a full-time content creator, it can keep you on topic, on track, and make your videos flow that much better. VivziePop, ...

When a playwright starts working on their play, they might not think about the format first. But once inspiration strikes, the structure of their script is what brings their vision to life on stage.

HubSpot, the inbound marketing and sales platform, conducted research around video content that found 54 percent of respondents (your potential customers) wanted to see video from brands they support.

If you've enjoyed watching an explainer video, chances are the copywriting had a lot to do with your positive experience. Yes, quality of the video and your interest in the product were probably ...

How exciting that you're venturing into writing a radio or television commercial. Writing for broadcast media is significantly different from writing a print or digital ad. For the first time, you're ...

Descript aims to simplify video editing by making it a matter of tweaking transcripts, but now you don't even need to have ready-made audio. The company has redesigned Descript with a new interface ...

Vimeo’s new promotional vid for its new AI features CEO Anjali Sud writing the script for the promotional video for its new AI features. Talk about recursion. Gif: Vimeo On Tuesday, that other video ...