Amazon Singapore has transformed SuperPark Singapore at Suntec City Mall into the Amazon.sg Holiday Playground in celebration ...
However, do these types of guerilla marketing tactics still work in an increasingly digital age? MARKETING-INTERACTIVE asked ...
Sonic branding agency amp, part of the Landor group, has appointed Reiner Erlings as managing director for the Asia-Pacific ...
Advertising agency Havas has warned investors it experienced "significant negative publicity and corresponding reputational ...
Havas CX, the global customer experience network of Havas is strengthening its presence across Southeast Asia with the new ...
Guardian will no longer be posting on X as it feels that the benefits of being on the platform are now outweighed by the negatives. Nonetheless, X users will still be able to share Guardian’s articles ...
Financial influencers (Finfluencers) must be licensed and regulated under the Financial Advisers Act (FAA), said Alvin Tan, board member of the Monetary Authority of Singapore (MAS) and minister of ...
Yoga and activewear brand lululemon is partnering Disney for a limited-edition collection inspired by both brand's shared ...
Ogilvy Indonesia has appointed Lisa Putri as its new head of content, enhancing the agency's digital services with her ...
Consumers in Asia Pacific (APAC) are excited for technological advancement with 68% believing that AI is having a having a ...
Aun Koh, editor in chief of Tatler Singapore has left the publication to take on the role of assistant chief executive ...
Southeast Asia countries lead globally in the install share of Chinese apps, with Indonesia (22%), the Philippines (21%), ...