LAS VEGAS, NV – November 25, 2025 – PRESSADVANTAGE – Cobalt Keys LLC, a Las Vegas-based public relations and communications ...

The Advanced Advertising Summit panel Measuring Results looked at the latest ways to measure campaign performance, from counting impressions to determining return on investment. Sean Cunningham, ...

A campaign submitted by LG Ad Solutions for Myrtle Beach Tourism won the 2023 Advanced Advertising Innovation Award for Best Overall Campaign. The award will be presented at the Advanced Advertising ...

DoubleVerify (DV), a software platform to verify media quality and optimise ad performance, surveyed 1,970 marketers globally ...

As cookie deprecation closes in on third-party data, the advertising industry must find new ways to approach audience targeting. In search of better-performing identity graphs, advertisers and ...

Tradeling, the region’s leading digital commerce ecosystem, has signed a Memorandum of Understanding (MoU) with Yango Ads, ...

Despite all the talk about digital-style ad targeting on CTV, most buys are still happening on broad demos. More advanced targeting requires exponentially more data than demo-based targeting, ...

The world of advanced advertising continues to innovate. Take the example of Connekt, which makes use of AI to dynamically insert interactive advertising in content and synchronize with T-commerce and ...

As a tech journalist, Zul focuses on topics including cloud computing, cybersecurity, and disruptive technology in the enterprise industry. He has expertise in moderating webinars and presenting ...

AdsAdvisor, an all-in-one marketing platform powered by MY.GAMES, has officially launched in the MENA region, accelerating ...

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LAKE MARY, FL, UNITED STATES, October 13, 2025 /EINPresswire.com/ -- Every click on a website is an opportunity to gain a future customer, yet many landing pages ...