Use natural remedies like olive oil, egg, and avocado to hydrate hair and loosen perm curls. Improve frizziness with apple cider vinegar rinses and deep conditioning.

In the late 1980s, my best friend Jody had glorious naturally curly hair. Mine? Poker straight. I hit the salon every few months to endure a painful, frizz-inducing perm in a futile attempt to ...

Hair salons across metro Detroit are seeing a blast from the past with the return of the perm, a chemical process that turns straight hair curly.

Two decades after losing out to straight hair, perms are once again a popular solution, particularly with young boys, who are inspired by celebs with waves. But men and women, ...

Whether you want to change your curl pattern with a curly perm or add body and wave to your straight hair, perms can help you achieve your hairstyle goals.