Google shook up the digital advertising world this week when it announced it would rebrand its DoubleClick and AdWords products as part of sweeping reorganization of its digital ads platform. The ...

Using the new Google AdWords dashboard The new AdWords interface has many features that can help users save time when managing their PPC account. Ann Stanley documents all the latest updates.

Google Ads, formerly Google AdWords, is a paid advertising service for Google's ecosystem. Here's how it works and what the cost is.

Google AdWords may be the dominant force when it comes to digital marketing, but it's very possible to perform highly successful online campaigns without it.

Google is rolling out new features, so it is important to understand the basics about account set up when targeting your audience in Google AdWords.

Optimize, the real-time landing page modification tool that integrates with Analytics and AdWords, is now open to non-enterprise level users of Google's paid search platforms.

Google is retiring its two most-recognized advertising brand names -- DoubleClick and AdWords -- as part of a broad rebranding effort.

Once the add-on is installed, advertisers can download AdWords account data into Google Sheets. Google AdWords has launched an add-on to import data for analysis and reporting in Google Sheets ...