The first in APAC to launch Taboola’s DeeperDive AI answer engine, strengthening reader engagement through trusted, ...

Rajeev Juneja, MD of Mankind Pharma, decodes why the brand chose an AI character to maintain its creative vision while ...

With on-ground, digital, and immersive experiences amassing over 2.3 million participants, 30 million digital impressions, here’s how Campa became the heartbeat of India’s biggest festive celebration.

The company cautioned users against expecting refunds, stating that even employees had not received their salaries for the ...

Castrol India has announced a significant reshuffle in its top management. Managing director Kedar Lele will step down at the ...

Dhaval Gupta from CyberMedia is appointed vice-president; Anurag Batra of BW Businessworld as general secretary; and Riyad ...

At FICCI Frames 2025, he explored how AI, data, and interactivity are transforming live sports into immersive, fan-driven ...

This move aims to deepen Steve Madden’s India presence by connecting with Gen Z and millennial shoppers through bold, ...

Tinder is taking another step toward making online dating safer and more authentic with the launch of its latest feature, ...

As it marks nearly 100 years of spreading joy through its signature crunch, the brand’s new identity reinforces its promise ...

The head of Instagram believes that the vertical videos already popular on Instagram could translate well to television.

The mandate spans across ATL, full funnel digital, performance marketing, and SEO, covering end-to-end strategy from digital ...