AI-Powered platform generates full campaign strategies by turning hours of expert-level work into minutes Next generation ...

Pune's local body elections are postponed to December 20, frustrating candidates and increasing campaign costs, while ...

The administration’s lethal strikes on suspected traffickers may compromise, not advance, America’s battle against cartels.

Discover how marketing leaders decide whether PPC should drive pipeline or revenue, and how that choice shapes platforms, ...

Spotify’s annual end-of-year summaries faced criticism last year after including underwhelming features, like one that called ...

Martha Stewart fronts American Eagle's all-denim holiday campaign, boosting company shares and reshaping its festive strategy ...

Former Deliveroo global brand director Lisa Nash joins Channel 4 as director of brand and content marketing. Channel 4 has ...

Independent creative agency Emotive has been appointed by North, an Australian platform for super and retirement, to lead its brand transformation and upcoming market relaunch.

The surge in interest around Market Mix Modelling (MMM) says less about the brilliance of the models and more about the ...

US agency giant says 'we still believe in agency brands' and it is 'de-siloing' to break down internal barriers.

If you try to build an operating system on top of chaos, it fails. That’s why the future of marketing doesn’t start with more ...

From campaigns to product launches to uses of data, we have rounded up eight of the standout marketing initiatives of the ...