Fred is working as a freelance content specialist rendering his services to various media and publication houses. Fred has a master’s degree in English and is working as a full time blogger for over 6 ...

Kroger is bringing digital smart screens to 500 of its stores across the U.S., per a Wednesday announcement. The grocer is expanding its partnership with Cooler Screens, which makes digital smart ...

Grocery stores are busy places, welcoming thousands of shoppers daily. Given the foot traffic, supermarkets present a golden opportunity to reach a potentially massive audience at a time when they’re ...

For small and medium-sized enterprises, digital out-of-home advertising offers an opportunity to compete with bigger organizations on their own turf. Investing in this medium is a tall order for ...

Digital retail media has given retailers and advertisers the biggest stage imaginable for reaching consumers. But that giant platform doesn’t guarantee a giant impact when it comes to influencing ...

High display frequency in environments with minimal distractions has positioned elevator screens as a prominent advertising ...

Hypermedia, a subsidiary of W Group Holding, has launched what it says is the UAE’s most advanced real-time programmatic digital out-of-home (DOOH) ...

Cinépolis India is expanding its presence in cinema advertising, partnering with digital out-of-home (DOOH) media company ...

Cinépolis India is expanding into cinema advertising with a nationwide deployment of digital screens across its lobby spaces.

T-Mobile reached a $600 million deal to acquire Vistar Media, a leading provider of solutions for digital out-of-home (DOOH) advertising, the companies announced Monday. The agreement will further ...

The rollout includes over 350 LED screens, video walls and digital displays across 101 Cinépolis cinemas in 63 cities, ...