eau de parfums typically have 20 percent, and extrait de parfums are made with 30 to 40 percent fragrance oil.

A great-smelling perfume is exactly what you need to showcase your style and personality, and luckily we found a bestselling fragrance at Walmart that's on major sale. The Lancome La Vie Est Belle Eau ...

The world of perfume can be complex, with so much to consider—from the notes that draw you in to the fragrance concentration ...

Boots has cut the price of an Ariana Grande perfume that "smells amazing" and "lasts all day" to £25.50. Originally priced at ...

The Sweet Tooth Eau de Parfum first made its way to the UK in 2022 after selling out fast with American fans. Featuring the ...

Spread the loveIntroduction Diptyque, the Parisian fragrance house known for its elegant candles and personal fragrances, started 2025 with a bang by releasing a parfum concentration of their popular ...

About Moroccanoil L'Originale Eau de Parfum Moroccanoil's first fine fragrance ... oz for $98 and 0.34 fl. oz travel spray for $30. For more on our favorite perfumes, click through these stories: ...

Chanel continues to expand its portfolio with formulations and formats designed to align with evolving beauty and fragrance preferences.

Looking for the best Bath & Body Works perfumes for women? Check out our top picks for 2025 to find the perfect scent for you ...

"After years of customers asking for us to develop an Eau de Parfum featuring our iconic scent, we are thrilled to finally share the brand's expansion into the fine fragrance category," says ...