Adobe will acquire software platform Semrush for $1.9 billion, the companies said on Wednesday, as the Photoshop ​maker looks ...

In 2026 and beyond, I predict that more pharmaceutical companies will use AI in their HCP marketing workflows—namely, ...

The majority of promotional expenditures are invested in drug samples, one of the industry’s most important marketing tactics ...

The real problem is not that content marketing does not work. It is that most clinics are using scattered tactics instead of a small set of focused dental content marketing strategies that build trust ...

Rutgers Business School's annual marketing summit has become a premier thought leadership event that attracts industry ...

CEOs of Inc. 5000 companies Empify and Wisp share their marketing tips to build bonds with customers, and make them your best advocates.

In retirement, you finally have the time to do the things you've always wanted to do. So keeping up with your financial health is just as important as your physical health.

WALLINGFORD, Conn. (WFSB) - It’s the sweetest time of the year and not just for kids. But before you dive into that Halloween candy haul, local dentists are reminding families there’s a smart way to ...

For a small business, the holidays can be a make-or-break moment, and by late fall, most are finalizing special offers and creative in preparation for the busiest quarter of the year. Amid tight ...