Herbal agarbathi consumption is rising, driven by young consumers, amid India's ₹10,000 crore incense industry growth, says AIAMA president.

If you want to smell shower fresh all day, we’ve got your back. Shop our 13 favourite fresh fragrances of 2025, from bright ...

A good night's sleep can sometimes feel like a rarity, but shoppers are raving about a £20 mist that's helping them drift off ...

When someone has found a scent they love and wear every day to the point that we associate that particular scent to that ...

In crafting a perfume in honour of her late mother, Jacqui Deevoy embarks on a journey into memory, artistry, and emotional alchemy that transforms stagnant grief into something beautiful ...

As India’s Young And Restless Embark On An Olfactory Odyssey, Can It Get Any More Exciting For Gujarat? It Can And It Will, ...

This is the unmistakable scent of liquorice. Imagine walking through a garden filled with blossoms and herbs, and catching on ...

The Pasco Flea Market stands as a monument to bargain hunting in Eastern Washington, a sprawling wonderland where savvy shoppers can literally fill their car trunks with goodies without emptying their ...

Many plants and flowers have symbolic meanings, and their presence on a grave may reflect something unique about the deceased ...

Some of the recent advances in the quest to catch a whiff of history are featured in the new book Scents of Arabia: ...

Chamomile is an herb that belongs to the Asteraceae (daisy or sunflower) plant family and is grown around the world. It forms a daisylike flower with small white petals, a yellow center, and a thin ...