With 60% of GCCs poaching from each other, Global Capability Centres must craft a compelling employer value proposition.

Now, Tinder in India is taking that one step further with the launch of ‘School of Swipe’, a fun, feel-good digital resource ...

India is no longer an outsourcing destination; it is a trusted, creatively mature partner in the global content supply chain.

Omnicom has closed its acquisition of rival Interpublic Group, the company confirmed in a stock market filing on Wednesday ...

Featuring Deepika Padukone and leading creators, the films highlight the distraction of major beauty deals.

Jewelbox’s new campaign with Vaani Kapoor positions lab-grown diamond jewellery as a contemporary expression of self-love and ...

Accenture Song, the consultancy’s creative marketing arm, is piloting the use of Alembic to measure its own marketing efforts ...

With his rugged charm and pan-India appeal, he became one of advertising’s most bankable stars, speaking to the India that ...

Its shift to emotional sleep wellbeing, unveiled alongside its DRHP filing, tests whether stress relief can drive ...

Mark Read, the former chief executive of WPP, has been appointed chairman of the board at media measurement and analytics ...

As the agency plants its flag in India, its founder and India head share the strategy behind its ‘Greater Southeast Asia’ ...

M&C Saatchi revenues hit by US government shutdown while S4 Capital blames 'lower project-based revenue and continued client ...