AI is reshaping how researchers uncover insight, but it doesn't come for free: it carries hidden environmental costs. 2CV’s ...

Advertising giant Omnicom has completed the acquisition of Interpublic Group following regulatory approval from the European ...

Research technology and synthetic data company Fairgen has created a quality assurance feature to help insight teams improve data quality.

This year’s Christmas adverts have received the highest scores among UK consumers for the past five years, according to data ...

At the MRS Client Conference in London, research sector representatives discussed the changing role of the insight ...

Advertising agency VCCP has combined its communications agencies Good Relations, Harvard, and Teamspirit into a single PR and ...

Global data and insights company Pureprofile has appointed Tom de Vogel as business development manager for mainland Europe.

Ipsos Public Affairs has made two senior director appointments in the UK and EU, with Joanna Hofman and Dr Emma Disley ...

Market research consultancy Protobrand has appointed Jack Gilboy as senior vice-president, growth strategist and client lead, ...

Simmonds (pictured) will become a member the agency’s board of directors and joined MEL Research in 2021, most recently ...

Consumer intelligence company NielsenIQ (NIQ) has partnered with online services giant Amazon Marketing Cloud to study the ...

Market research companies are broadly meeting industry targets for carbon dioxide per full-time equivalent worker, according ...