Meghan Markle has changed the name of her American Riviera Orchard lifestyle brand to "As Ever." All about the name change and what it represents.

American Riviera Orchard emerged last year when Meghan began ... because it is a commonly used place name to describe the California coast where she and Harry live. Representatives for the ...

Ahead of the launch of her lifestyle show, "With Love, Meghan" on Netflix, Meghan Markle looked back at the experience in ...

Meghan Markle has revealed a rebrand of her American Riviera Orchard lifestyle collection and explained why she made the decision to change its name to As Ever - but previous reports cast doubt on ...

I was raised to see other women as friends, not foes. I think there’s always more than enough to go around,” Gwyneth Paltrow ...

The Duchess of Sussex, a Los Angeles native, will take a less California-centric approach ... Tuesday morning that she rebranded her American Riviera Orchard (a nod to Santa Barbara) under a ...

The “Suits” alum admitted in an Instagram video Tuesday that she had to change the name of American Riviera Orchard to As Ever following a series of trademark setbacks. After acknowledging ...

We are obviously not a British tabloid or the right-wing media and I think if Markle wants to live in California and ... her lifestyle line from American Rivieria Orchard to “As Ever,” I ...

Almost a year on from the launch of American Riviera Orchard, the Duchess of Sussex ... grown or produced in that particular region of California, As Ever has more scope, she explains, for ...

The public’s first glimpse at the plans for American Riviera Orchard came in March 2024. An Instagram account, @americanrivieraorchard, and website revealed the company's name and logo ...

She explained the original name, American Riviera Orchard, limited her business ... following the devastating wildfires in Southern California. Markle is a Los Angeles native who lives in ...