Jaeger-LeCoultre’s Reverso was a sensation when it was introduced in 1931, and it’s still going strong today, with the company announcing a new model, the Duo Reverso Tribute Duoface Calendar, and a ...

Jaeger-LeCoultre is paying tribute to its most iconic timepiece just in time for its 90th anniversary. The Swiss watchmaker’s Reverso is something of an undersung hero in the watch world. Despite ...

The Jaeger-LeCoultre Reverso has worn a couple of different hats over the course of its near-century-long history. Originally launched in 1931 as one of the first dedicated sports watches, the aptly ...

Nothing elevates a watch to ‘IT’ status quite like a host of A-Listers rocking it out in the wild. It's happening with the Jaeger-LeCoultre Reverso this year – hardy a red carpet goes by without a ...

It's no secret that square cases have been hip for a while now. Some of the best watches out there are those which ditch the circular form in favour of something altogether more blocky, and the market ...

Want more insider watch coverage? Get Box + Papers, GQ's newsletter devoted to the watch world, sent to your inbox every Friday. Sign up here. It’s not every day that you find yourself in a room ...

In 1931, in response to a challenge to create a watch that could survive a polo match, the companies that became Jaeger-LeCoultre, and their backers, introduced the Reverso, which is Latin for “I turn ...

Welcome to Watches You Should Know, a biweekly column highlighting little-known watches with interesting backstories and unexpected influence. This week: the Jaeger-LeCoultre Reverso. The famed Swiss ...