Restaurant chain Cracker Barrel changed its logo this week, drawing criticism and causing a decline in its stock value.

A surprising feud is heating up between two longtime staples of American comfort food. Steak ‘n Shake, the classic Midwestern ...

Cracker Barrel defends its redesigned logo, calling it part of a modernization strategy, despite mounting political and cultural controversy.

What happened to Bud Light and IHOP is being taught in textbooks handed out to college students in business classes. Both brands tried to reinvent themselves. Bud Light was the most widely consumed ...

Conservative critics saw the decision to remove the man in the logo, long known as Uncle Herschel, as an attempt by corporate ...

Cracker Barrel’s decision to rebrand its historic logo has drawn ire from other companies, including Steak ‘n Shake. The ...

Cracker Barrel's new logo isn't quite getting a stamp of approval from some customers. The nationwide restaurant chain and country store, which is known for its comfort food and nostalgic ...

Cracker Barrel has officially traded in its rocking chair for a corporate swivel seat — and let’s just say, folks ...