UK news site the Sun ended 2024 by losing half of its audience, due in part to “algorithm changes at certain platforms,” according to the latest earnings report from parent company News Corp.

Google is reportedly internally testing a new feature called 'AI Mode', which is a new way to ask open-ended and exploratory questions.

AI search adoption is highest among younger Americans and the vast majority still prefer classic search engines, new survey finds.

Google extends the Dating Ads policy deadline to April 9, requiring certification for aggregators with restricted ad ...

Shift your optimization mindset in 2025 with fresh strategies for keywords, Performance Max, and audience targeting.

Cost data imports will now only require source, medium, and date, while making campaign fields optional for more flexible ...

From YouTube Shorts to AI-driven search trends, Google’s latest insights show what’s next for restaurant marketing.

Google’s latest move forces SEOs to rethink how they measure success. Here’s what you should be focusing on now.

Google will prioritize user-friendly landing pages, pushing advertisers to enhance navigation for better search ad visibility and engagement.

Cybercriminals are exploiting Google Search ads to create sophisticated phishing traps that steal Microsoft advertising ...

The new Google Ads form tracking in Tag Manager enables codeless conversion event creation for advertisers with minimal technical setup.

YouTube is a top search alternative and success is shifting from from rankings to appearing in search snippets and answers, a ...