We revealed stark new data this week, laying bare the level of dissatisfaction, lack of appreciation and exhaustion marketers ...
As Formula One teams get ready for the new season, brands are using social media to transform the traditional sport into an ...
The number of posts creators published on TikTok itself after the ban dropped by 3%. Its average view per video figure ...
Post-pandemic, Bloom & Wild curtailed marketing spend and focused on retention. Now it has returned to investing for growth, ...
Just 15.9% of firms operate a marketing apprenticeship, citing the level of resource required and a lack of senior buy-in as ...
In this episode, we discuss why 80.1% of marketers have experienced imposter syndrome at some point in their careers, featuring insight from Nishma Patel Robb, founder of Glittersphere and former ...
Virgin Media O2’s marketing director Simon Valcarcel and Charles Vallance, founder of VCCP, Marketing Week’s Agency of the ...
Liquid Death is “temporarily pausing” international sales after bringing its European production to the US last year.
While there’s no quick fix for imposter syndrome, businesses recognising the value of marketing and a greater sense of empathy across the industry would be a good start.
Reckitt’s global director of data-driven marketing and media says generative AI must be used to “replace tasks not jobs”.
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