Honda TV advertisement 2003 - Cog
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Honda TV advertisement 2003 - Cog
The renowned British TV advertisement for the new Honda Accord, from 2003. Aired only a handful of times during programmes with a very large audience, the film took over 100 takes, and was one of, if not their most successful advertising campaign to date.
6 months ago
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WHIPVERSE on Instagram: "In 2003, Honda dropped one of the most iconic car ads ever made—“The Cog.” This wasn’t your usual commercial. Every single part of the Honda Accord was disassembled and arranged into a real-time Rube Goldberg machine. No CGI, just pure engineering wizardry. Shot in one continuous take after months of trial and error, it became a symbol of mechanical precision, patience, and creative storytelling in automotive advertising. Still unmatched. 🎥 Original by: @honda #honda #e
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WHIPVERSE on Instagram: "In 2003, Honda dropped one of the most iconic car ads
whipverse_
Explaining a car on Instagram: "In 2003, Honda released a groundbreaking ad called “The Cog”, where every single part used in a Honda Accord was connected in a complex Rube Goldberg-style chain reaction. The entire sequence was done without CGI — it took over 600 takes to get it right. The ad became a viral sensation for its creativity and precision, perfectly reflecting Honda’s engineering philosophy. Let us know your thoughts below! • #reels #explore #cars #carsofinstagram"
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𝐔ɴɪᴛᴇᴅ 𝐈ɴᴅɪᴀɴ on Instagram: "In 2003, Honda released an iconic advertisement for the Accord titled "The Cog." This meticulously crafted commercial featured a complex Rube Goldberg machine made entirely from disassembled parts of the Honda Accord. . . Each part triggered the next in a flawless chain reaction, showcasing Honda's engineering precision and attention to detail. The ad, filmed in real-time with no CGI, took months of planning and over 600 takes to perfect. "The Cog" became a global
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𝐔ɴɪᴛᴇᴅ 𝐈ɴᴅɪᴀɴ on Instagram: "In 2003, Honda released an iconic advertisement for the Accord titled "The Cog." This meticulously crafted commercial featured a complex Rube Goldberg machine made entirely from disassembled parts of the Honda Accord. . . Each part triggered the next in a flawless chain reaction, showcasing Honda's engineering precision and attention to detail. The ad, filmed in real-time with no CGI, took months of planning and over 600 takes to perfect. "The Cog" became a global
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𝐔ɴɪᴛᴇᴅ 𝐈ɴᴅɪᴀɴ on Instagram: "In 2003, Honda released an iconic advertisement for the Accord titled "The Cog." This meticulously crafted commercial featured a complex Rube Goldberg machine made entirely from disassembled parts of the Honda Accord. . . Each part triggered the next in a flawless chain reaction, showcasing Honda's engineering precision and attention to detail. The ad, filmed in real-time with no CGI, took months of planning and over 600 takes to perfect. "The Cog" became a global
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FinSight Daily on Instagram: "Honda's "The Cog" commercial for the Accord really was filmed in 2003 and became a landmark in advertising. The entire chain reaction was built from real Accord parts, shot completely in real time without any CGl. It took months of meticulous planning and over 600 attempts to capture the flawless sequence. The ad went on to win major awards worldwide and is still remembered as one of the most creative car commercials ever made. Follow @finsightdaily07 post for more
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This is how things works on Instagram: "Honda’s 2003 commercial “Cog” is a masterclass in mechanical choreography and brand storytelling. Created by Wieden+Kennedy, the two-minute ad features a mesmerizing Rube Goldberg style chain reaction, crafted entirely from disassembled Honda Accord parts. No CGI. Just pure engineering magic! The production took seven months and over 600 takes to perfect, with the final sequence filmed in two continuous shots stitched together due to space constraints. Des
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strategicsavage on Instagram: "In 2003, Honda released an iconic advertisement for the Accord titled "The Cog." This meticulously crafted commercial featured a complex Rube Goldberg machine made entirely from disassembled parts of the Honda Accord. Each part triggered the next in a flawless chain reaction, showcasing Honda's engineering precision and attention to detail. The ad, filmed in real-time with no CGI, took months of planning and over 600 takes to perfect. "The Cog" became a global sens
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