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3:05
YouTube
4.3 Change through Fun Theory - The Volkswagon Way
Can making a task "fun" actually change human behavior? In this video, we explore the fascinating "Fun Theory" through a real-world example from Volkswagen. We look at how a simple creative tweak—turning a staircase into a musical piano—encouraged people to ditch the escalator and embrace a healthier habit. We break down the psychology ...
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