Did you know our classic Drumstick Lolly was created by accident?! 🍭 One of the founders’ sons, Trevor Matlow, was experimenting and discovered that you could pour two flavours into the machine, Milk and Raspberry, and insert a stick to make a lolly. The Drumstick was born in 1957 and is still very popular today! ❤️💛 | Swizzels
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Step inside the Swizzels factory, where the air smells like pure sugar and childhood memories! From a historic Victorian mill, nearly 600 workers craft everything from Drumsticks to Fizzers—and of course, the iconic Love Hearts. With 40 million made every week, it's safe to say these little sweets have been part of British life for generations. With Valentine's Day around the corner, production is in full swing! We got a behind-the-scenes look at how these sugary messages of love are made, sorte
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Like a kid in a sweet FACTORY! 🍬 BBC Radio Manchester's Joe McGrath has been for a look around the Swizzels Matlow factory in New Mills. Listen on BBC Sounds 🎧 https://bbc.in/448z4nC | BBC Manchester
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Hands up who would LOVE to visit our Swizzels Factory HQ? 🙋‍♀️🙋‍♂️ What would be the one sweet you'd love to see being made? Let us know below 👇🏼 | Swizzels
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